EMEA CMO, Head of Marketing, Digital, Fintech, Blockchain, BitCoin

EMEA CMO, Head of Marketing, Digital, Fintech, Blockchain, BitCoin

Introduction:

Our client is a leading Pan-European Fintech / BitCoin company.

The CMO will work directly with the Group CEO, CFO and Sales Director in order to coordinate planned, ongoing and developing marketing strategies aimed to see the company existing and new product lines through pre-launch, launch and establishment phases within the online investment and banking market.

This is a senior management strategic position. Key to the business ambitious global expansion plans.

 

Responsibilities

  • Working with the management team, the person will be responsible for the following:
  • Developing and preparing full budgeted and tested marketing strategy and campaigns;
  • Implementing and reporting on digital and traditional marketing campaigns;
  • Management, administration and development of weekly ongoing strategies and of the team;
  • Management of database administers and reporting on progress;
  • Preparing marketing and sales packs with agencies and management team for distribution;
  • Liaising and relationship building with creative, digital marketing, UX, PR agencies;
  • Managing continual development of content strategies, implementation and coordination of copy

 

Candidate Profile:

  • Web based online industry background essential
  • BitCoin and Fintech experience highly desirable
  • Many years experience as a senior marketing professional. CMO level preferred
  • Fintech experience desirable
  • Online payments experience desirable
  • Ability to show initiative and creativity;
  • Experience with PPC, SEO, Social Media, Web Design
  • Experience managing and reporting on budgets;
  • Experience running multi-channel marketing strategies

 

Preferred Skills

Fintech / Altfin / Crowdfunding / BitCoin / Blockchain

Front end development / blogging / graphic design / photography

Startup experience / knowledge

Other P2P forms experience / knowledge

Experience with a range of content management systems (CMS)

Social

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